Electronic Manufacturers Recycling Management Company (MRM) is the winner of EPA's National TV Recycling Challenge. MRM developed a TV collection network that uses a variety of collection approaches, including establishing collection points with charities and self-storage units, to recycle approximately 3 million pounds of TVs.
MRM is a joint venture between Panasonic, Sharp, and Toshiba. Challenge participants’ efforts were evaluated based on innovation, longevity, cooperative partnerships, consumer outreach, accessibility, pounds of TVs collected from January through August 2009, and ability to ensure that responsible recycling practices were followed.
EPA launched the TV Recycling Challenge to motivate manufacturers and retailers to increase the collection and responsible recycling of TVs discarded by consumers as they replaced analog TVs with digital flat-screen TVs. TV Recycling Challenge participants have recycled approximately 8.2 million pounds of materials to date.
The TV Recycling Challenge is part of EPA’s Plug-In To eCycling program, which is a partnership between EPA and leading consumer electronics companies. The program seeks to increase public awareness of the importance of donating and recycling used electronics, and fostering opportunities for individuals to eCycle.